- +64%
Digital Engagement & Brand Cohesion
Crafting a Unified Creative Presence for Ultimate Gas Ltd.
To elevate Ultimate Gas’s brand and unify its communications, Maxmark Agency stepped in to overhaul their digital and print assets — from website redesign to marketing collateral and poster campaigns. Our goal: make Ultimate Gas visually consistent, more discoverable online, and more compelling for their audience.
About Ultimate Gas
Ultimate Gas Limited (UGL) is a fully integrated LPG supply chain company in Nigeria, handling LPG off-take, bottling, supply & distribution, and marketing of LPG equipment and appliances.
The challenge
Before our engagement, Ultimate Gas was operating with disparate design assets, inconsistent branding across channels, and a website that didn’t fully reflect their scale or trustworthiness.
Key pain points included:
- Lack of visual cohesion across online and offline touchpoints
- Underoptimized website user experience and branding
- Marketing materials (posters, calendars, brochures) that lacked identity and didn’t amplify their message
- Weak storytelling in visuals, making it harder to stand out in a competitive energy sector
STRENGTH IN NUMBERS
Business impact
82% growth in online community size
7.3M+ reach achieved across digital channels
321K engagements generated within three months
70% positive sentiment score from campaign audience
501 new YouTube subscribers built from zero base
Esteemed digital marketing partnership
As part of our collaboration, Fify benefited from having a dedicated Maxmark Agency strategy lead who worked closely with their management team to ensure the campaign delivered real impact. By aligning creative storytelling with targeted activations, we transformed awareness into measurable outcomes.
- Branding & Identity Development
- Social Media Management
- PR & Media Relations
- Animation & Video Storytelling
- Digital Marketing Strategy
